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Articles

Is the Crisis Over?

Optimism is no longer just a coping mechanism in a slumping industry. It’s now a realistic outlook for the immediate future of licensing. The hemorrhaging is done, and the licensing industry is close to stabilizing. In short, we think the crisis is over. However… View / Download Article
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IP Matters: Essentials for Non-IP Lawyers

A basic understanding of intellectual property is a must for every attorney, regardless of area of practice. YourABA spoke with Weston Anson to learn more about valuation of intellectual property, licensing, and how intellectual property is changing. View / Download Article
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The Road to Asia

A fundamental shift is taking place in the automotive industry. CONSOR’s Weston Anson and Fernando Torres discusses the changes in the industry and the impact on automotive brands and trademarks. View / Download Article
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Branding is No Longer Enough

“BRAND” has become the code word in licensing. The touchstone, cure-all and magic potion that everyone desperately uses to describe their property or program. There is a naïve belief that “branding” is the powerful talisman that will solve each person’s licensing problems, and that branding will restore light to our…
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New Economy: Valuation Techniques & Regulations

The “Intangible Asset Economy,” describes the environment in which corporations operate today. Financial and economic reporting and control systems continue to have trouble keeping pace with this new Intangible Asset Economy. Examples of the issues raised in our financial reporting system, and in the related disclosure requirements for companies with…
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Licensing’s Silent Crisis

The licensing world seems to be buzzing with a positive, upbeat attitude about the direction of the industry. At first look, you will notice licensing show attendees smiling and talking about successful licensing programs. However, if you are able to corner someone and ask them how they are really feeling…
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Branding is Not Enough in the Licensing Industry

The U.S. brand licensing industry is in crisis and unless action is taken quickly, things will continue to stagnate if they do not get even worse. Brand has become the code word in licensing. Weston Anson writes about how the licensing industry cannot rely on “branding” alone. View / Download…
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The Silent Crisis in the Licensing Industry

The atmosphere at trademark or brand licensing shows are, at the surface, upbeat and positive about the industry. Probe further, and we find alarming trends and changes in basic conditions and constraints under which licensors and licensees must work. Weston Anson writes about both real and imagined licensing trends, and…
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IP Transfer Pricing

Appropriate valuation methodologies must be employed to allow affiliated companies’ use of intellectual property and other intangible assets to be adequately compensated through market-based licensing arrangements and fees.Transfer pricing is the practice by which the price or fee for use of an asset is established for transfer from one affiliated…
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Value of a Musician’s Estate and Celebrity Image

The value of celebrity images and rights of publicity have been increasingly important when doing deals or in litigation. Weston Anson takes two case studies from his IP valuation practice, to help readers understand real world situations and valuation trends. View / Download Article
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