Latest IP Valuation & Licensing | Consor IP Expert

Simplifying Global IP Valuation: Insights from CONSOR in les Nouvelles

les Nouvelles, the journal of the Licensing Executives Society International (LESI), September 2012 issue features an article written by CONSOR Chairman Weston Anson, and Brian Buss, Director of Finance. The article entitled “Simplicity in Global IP Valuation” was written as a result of Mr. Anson’s work as Co-Chair for LESI’s…

Simplicity in Global IP Valuation

In coordination with the Global Technology Impact Forum held in Geneva, Switzerland, CONSOR Chairman Weston Anson and Brian Buss wrote about their take on simplified global IP valuation standards, a key topic for the forum. View / Download Article

Consor Chairman Featured in New Intangible Assets Guide

CONSOR Chairman Weston Anson was recently quoted in a new book on the subject of intangible asset valuation. Jose Roberto Martins, CEO of GlobalBrands Consultoria, headquartered in Brazil, previously sat down with Anson to discuss his views on such valuations. Martins has provided CONSOR with exceprts of the book in…

Licensing Q&A: When is a License a Franchise?

How do you ensure whether an existing agreement between a licensor and a key licensee is a license agreement or a franchise agreement? There are subtle but real differences in how one determines what is a license or a franchise. Let’s take a look at some general franchising background first.…

Consor Values Robert Rauschenberg Estate IP Assets

CONSOR Intellectual Asset Management was hired to provide an intellectual property valuation of the portfolio of copyrights and related intellectual assets (the “IP”) associated with the artistic career of Robert Rauschenberg. His estate holds thousands of pieces of art, photographs, prints and other objects. The objective of the assignment was…

Licensing Q&A: What is Corporate Licensing?

Corporate licensing programs date back to the turn of the century. But was an underutilized corporate strategy until the late 1970s. Prior to that time period, corporate licensing was relatively obscure, primarily used in overseas markets and in technical transfer situations. The concept blossomed in the late 1970s because of…

Virality Builds Brands

In conjunction with the annual Licensing Show held in Las Vegas, the Licensing Book publishes their summer issue to inform attendees of current licensing trends. CONSOR’s Weston Anson and Lacy J. Lodes, Esq., contributed the State of the Industry article entitled 2012: Virality Builds Brands – Change Accelerates as Apps,…

Virality Builds Brands – The Licensing Book

CONSOR recently attended the Licensing Show in Las Vegas which is considered the place to be to showcase intellectual property and get all your company’s licensing networks in place. While there, attendees were able to pick up a copy of The Licensing Book, which published a Weston Anson and Lacy…

Launching New Licensed Products by Collaborating Through Social Media

We have seen the impact of social media grow exponentially in the past few years, especially in the business arena. Social media has been a major influence in brand development, eventually trickling down to many brands’ licensed products. In continuing this series about social media and licensing, Weston Anson and…

Taking Control of Your Brand Resource Licenses

The British Army took control…of their brand assets As any organisation grows they are almost certain to collect a large selection of images, logos and other branding resources. The various copyrights, licenses and internal policies attached to each of these branding tools can easily start to get confusing, particularly when…

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