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Blog

Beyond Meat – Patent vs. Trade Secret

  Beyond Meat, a food company founded on plant-based meat-substitute products recently went public and unveiled the “Beyond Burger,” rumored to taste and even “bleed” similar to a traditional meat-based burger. Since Beyond Meat’s IPO on May 2, 2019, the stock has risen over 500% as of the time of…
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Famous Disney Marks Headed to the Public Domain

  The clock is ticking for Mickey Mouse ‒ the world’s most beloved animated rodent. January 1st, 2024 marks the expiration date of the copyright for Walt Disney’s legendary short film Steamboat Willie. The film, as well as the characters therein, will forever become part of the public domain to be…
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Intellectual Property Underpins Cannabis Business Value

IP Underpins Cannabis Business Value and Fuels Growth Opportunities   As cannabis becomes legal across the US and other countries, the black or gray markets of the past begin to fade away. However, cannabis remains a commodity. This in turn presents a unique opportunity for businesses to differentiate themselves through…
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IP Differentiates and Adds Value to Cannabis Investment

Cannabis is essentially an undifferentiated commodity product. If competitive cannabis businesses want to create any amount of sustainable market share, they will need to differentiate their products via branding, brand extension, and licensing of all their IP. As cannabis is legalized across the country, the black and gray markets of…
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How Technology and the Courts are Changing IP Valuation

Intellectual property valuation methodologies are constantly changing and adapting to the fast pace of technology. An increased level of scrutiny has recently been placed on intellectual property portfolios. The need for increased professionalism in valuation, oversight, and security continues to grow. As the court system, especially the Supreme Court, has…
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Chevron Trademark Infringement

Background   CONSOR was retained on behalf of Chevron Corporation to provide an opinion regarding the value of the Chevron, Texaco, Havoline, URSA, and other trademarks (collectively the “Chevron Trademarks”) that had been subject to an embargo order in Ecuador. The Chevron Trademarks were being used in Ecuador for the…
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IRS Methodologies for Accurate Transfer Pricing

Transfer pricing affects more businesses that anyone probably realizes. Depending on your business, transfer pricing may be an issue that you have dealt with, are currently dealing with, or may deal with in the future as it affects more businesses than most would think. Setting accurate transfer prices for your…
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Trade Secrets Value Trending Upwards

Trade secrets have been gaining on the rest of the IP family. Once an often-overlooked form of IP, the value and usage of trade secrets has been skyrocketing. They have also never been so front and center in business news as they have been recently, with the groundbreaking trade secret…
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