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Virality Builds Brands

In conjunction with the annual Licensing Show held in Las Vegas, the Licensing Book publishes their summer issue to inform attendees of current licensing trends. CONSOR’s Weston Anson and Lacy J. Lodes, Esq., contributed the State of the Industry article entitled 2012: Virality Builds Brands – Change Accelerates as Apps,…

Virality Builds Brands – The Licensing Book

CONSOR recently attended the Licensing Show in Las Vegas which is considered the place to be to showcase intellectual property and get all your company’s licensing networks in place. While there, attendees were able to pick up a copy of The Licensing Book, which published a Weston Anson and Lacy…

Launching New Licensed Products by Collaborating Through Social Media

We have seen the impact of social media grow exponentially in the past few years, especially in the business arena. Social media has been a major influence in brand development, eventually trickling down to many brands’ licensed products. In continuing this series about social media and licensing, Weston Anson and…

Lacy J. Lodes Named CONSOR Licensing Director

CONSOR Intellectual Asset Management has named Lacy J. Lodes, Esq. to the position of Licensing Director. The move is a direct result of the success of CONSOR’s Licensing Department. CONSOR’s roots can be traced back to the licensing industry when Chairman Weston Anson and CEO Susan Bailey formed CONSOR’s predecessor…

The New Social Media Darling for Consumers and Licensors

The first installment of this new series on Social Media discussed the basics of social media and its importance to licensing by building brand value and new licensees. It also mentioned that there would probably be additional social media platforms discovered by the end of our series. Well, as predicted,…

The Role of Social Media and New Social Trends in Licensing

Wes Anson takes a look into the role of social media in licensing in the Praxis column for The Licensing Journal. In this article entitled “The Role of Social Media and New Social Trends in Licensing”, Anson discusses the importance of social media in today’s licensing environment. View / Download…

Food Licensing in India

CONSOR recently wrote about the growing food licensing industry in India for the Licensing India’s Retailer December 2011 issue. The article discusses the unique aspects of food licensing, trends and tips. View / Download Article

The Licensing of Food in India

Recently, CONSOR dug into the growing industry of Food Licensing in India. Our research was used for an article that appeared in the December 2011 issue of the Licensing India’s Retailer. You can read the full article which discusses the interesting and unique aspects of food licensing, trends, and tips…

CONSOR Aligns Itself with WiseHarbor

CONSOR Intellectual Asset Management is pleased to announce a strategic alliance relationship with Keith Mallinson, founder of WiseHarbor, a firm that provides expert commercial advisory services. Mallinson’s expertise in the communications sector complements CONSOR’s support services in the areas of valuation, litigation support, licensing and leveraging, and monetization strategies. CONSOR…

CLE IP Valuation

CONSOR’s Senior Partners have revised our IP Valuation and Damages CLE presentation, and are available to present the CLE to law firms and legal departments. The updated CLE reflects the increasing burden faced by attorneys and experts due to rulings under recent cases, including Uniloc v. Microsoft, which has effectively…